B2B Marketing News
DIGITAL MARKETING NEWS: Ten Alps expands online B2B TV channels
| Published: | 15-12-2009 |
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Bob Geldof's online TV business Ten Alps has announced that it is expanding its range of B2B broadcasting.
The company behind Teachers' TV says Accountancy TV and sponsored online science channel Newton HD will be launched in spring 2010. Ten Alps is exploring digitising and selling its content online.
Other niche TV channels are in the pipeline including Bankers TV and Nuclear Energy TV according to Ten Alps.
Accountancy firms will pay an annual user license fee of between £300 and £500 a year to watch Accountancy TV which will feature guest presenters and university finance lecturers.
The media company, which has seen it's profits rise by 40 per cent from last year, makes over a third of its money from ‘online crossover activities' including video-on-demand portals such as Teachers' TV.
Ten Alps is also expected to increase activity in its managed communities such as its new B2B online trade listings service Link2.
The production company said in its annual report that it is targeting continued growth in 2010 as money pressures on the public sector "increases demand for lower cost outsourced communications solutions."
Ten Alps added that there could be acquisitions in the B2B communications sector that could increase "fee-based activities online".
Revenues for online TV programmes are expected to jump from £48 million last year to £394 million in 2013, according to Screen Digest.



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